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"Towards the betterment of Senior Care & Well-being"

This exhibition is specially tailored to cater to the needs and wellbeing of retirees and aims to boost the Silver market and economy in Malaysia. This expo is the first-ever B2B and B2C semi-trade exhibition of its kind in Malaysia that will provide Malaysians of all ages with a comprehensive source of knowledge, for informed choices and decision-makings with regards to all the important pillars for a happy and fulfilling retirement. Close to 100 local and international companies are expected to participate, with 40 per cent from overseas, taking up more than 120 exhibition booths.